GET HUSHIN
Hushing stands hunting and fishing, which happens to be two huge passions of mine. I became aware of the Idaho based brand through Youtube and Instagram. From there I discovered their website which struck me right from the start as current and unique. Instead of taking you right to their website it pulls up a load bar that seamlessly loads from 0-100%, giving a sense of excitement and anticipation of whats to come.
The page opens up and right away your presented to their well designed 'HUSH' hunt fish logo along with a photo of a huge elk that had been successfully downed by a Hush team member. So right away this brands seems creditable and desirable to hunters.
Two images slide back and forth that reaffirm what their brand stands and further develops the ties between hunting and fishing and their brand name 'HUSH'.
As I scrolled down a tool bar became visible where I could click on Home, Shop, Hushin, About, Contact, or Cart. Also a #HushLife movie link was shown, which take you into further detail of what the brands represents and is all about.
This is a 90 minute film showcasing the #HUSHLIFE and their journey to New Mexico in search of Antelope and Elk and it aired on February 10th, 2016.
They have some facts that shed light on the popularity of their expanding business/brand. Further down it sheds light on "The Fellas"- founding members.
Heres a view of some of their apparel available for purchase. As a consumer who hunts and fishes one wants to be associated with those who have shot the big elk or caught the big fish and that's exactly what their brand is offering.
At the very bottom of the webpage there is a place custormers or fans can send their contact info and right them a message.
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